Our hardware power tools must be accelerated to develop and exploit new markets

Power tools are divided into electric metal cutting tools, grinding power tools, assembly power tools and Railway electric tools. Common electric drills, electric grinders, electric wrench and electric screwdriver, hammer and impact drills, concrete vibrators, electric planer power tools. New round of power tools in China manufacturing accelerated development, there has been strong demand for cutting power tools, driven by the high-speed development of the tool industry.


The power tool industry to actively introduce advanced technology to enhance their own strength of China's rapid development, the comprehensiveness of the foreign exchange Looking into the power tool industry is also developing rapidly in recent years, in contrast foreign enterprises or backward level. Professionals Luo Baihui that, let the power tools industry, the rapid development of technology is crucial. Coupled with the special nature of the power tool industry, are the high-tech industry, enterprises must actively introduce relevant technology to enhance their strength. Power tools industry, belongs to the advanced manufacturing equipment and upgrade services in advanced manufacturing. Power tools commonly used in the field of aerospace, high-speed railway construction, shipbuilding, automotive industry and other advanced equipment manufacturing sector as well as road construction, decoration, wood processing, metal processing production.


Global power tool industry, in accordance with the technical requirements of the product, applications, and can be divided into industrial grade, professional-grade and three levels of DIY household level. Among them, the industrial-grade power tools products mainly for process accuracy or jobs Environmental Protection demanding workplace, such as the field of aerospace, technically demanding, high profits, and small market range; DIY household level power tools be applied to precision less demanding and continuous operating time is not long occasion occasions, such as home improvement, simple decoration with low technical content and low profits. At present, most of China's power tools manufacturer in the production of the DIY consumer-grade power tools products, product sales mainly to the price of the competition means a whole showed a low-end, disorderly competition state. Professional-grade power tools in terms of technical content, the range of applications and value-added products or in product gross margin, are far more than the DIY-class products. Professional-grade power tools power, high speed, long motor life can be sustained for a long time to repeat the operation with a high technological content, high profit margins and market a wide range of high trade barriers, high brand value characteristics. China's domestic power tools market all year round for Bosch Germany, Japan, Makita, Hitachi, Japan, the United States DeWalt the foreign brands giants firmly dominated. Luo Hui pointed out that a downward path from the recent years the trends, the domestic market share of foreign brands, the rise of of Rui Qi electric tools continue to expand its market share to replace imported brands. Rui Qi shares in the domestic market share of the top four is a young rising star, but a rookie is the fastest growing its production from the plant has a short period of seven years, already ranks among the market share of the top four catch up with nearly century-old German Bosch, Makita trend in Japan.


Looking at the current situation of the domestic electric tools industry, production DIY household-level power tools products business accounted for the vast majority of extremely scarce able to form a product line of professional-grade products factory, industry concentration is low, the lack of leading enterprises. From the development trend, the domestic brands will experience industry reshuffle, the final form by a minority leader to guide and regulate the orderly situation; market share for domestic and foreign brands, will also be re-allocated between domestic brands continue to replace foreign brand. Internal integration requirements of the industry is bound to by the industry leader in the execution engine. Can be predicted, Rui Qi as only a main electric tools listed companies have the opportunity to have the ability to stand on the stage of the capital market, and promote resource restructuring and the pattern of re-engineering of the power tool industry in China.


Luo Baihui recommendations to consolidate the market currently occupied, to further develop and exploit new markets, the future focus on the following aspects: to further improve product quality, accelerate new product development. Special emphasis on accelerating the development of battery electric tools, power tools and electronic control, and continuously improve the level of power tools and product quality.


Product structure should be improved, integrated service capabilities need to be strengthened As mentioned earlier, electric tools market situation is very good, but the problem is that the structure is not perfect of domestic power tools, domestic sales of power tools, the vast majority of traditional high-speed electric tools and the general level of carbide standard tools.