Influenced by the foreign trade sector electric tool industry conversion strategy

In recent years, the power tool industry showed a rapid development trend, power tools in the domestic market, the sales volume of the domestic power tools has accounted for 90% of total sales, and a variety of imported brands products accounted for only 10% of the market share. Foreign power tool market, the proportion of China's manufacturing continues to expand, China has become the world's major exporter of power tools products and global power tools production base, a huge potential for development of the industry.





Looking at the industry environment, China is in full swing carried into the industrial level, the full development to improve the construction of advanced manufacturing, and the consequent high-speed rail, ship and other infrastructure initiatives measures, continue to invest to improve the predecessors equipment manufacturing industry, the development and progression, to the power tool industry has created an unprecedented market and development opportunities.





At the same time by the foreign trade prices spiraling recession forcing many power tools manufacturers and distributors to begin the conversion strategy began to focus on the market development and innovation of domestic power tools, and some itself dominant domestic sales of electric tools enterprises and businesses, more play to their strengths, positive on the upgrading of the relentless effort, the development is quite rapid.





Power tools vendors, Li Qiang, frankly, as big as the capacity of the domestic market was not as international market, but the demand is still small, and most of them are professional power tools, higher selling prices, and thus economic good, as long as the emphasis on product quality, to continuously consolidate and open up the market share, the same future, the same can survive and develop. More discerning domestic electric tools market quality and brand power tools, power tools whether dealers or direct users, attaches great importance to the quality and brand of power tools. Therefore, the market to the good quality, good brand power tools raked. Enterprises, vendors with good market by market concept, power tools need not worry about sales.





It is understood that the quality requirements of the domestic users of power tools are increasingly high, in particular, is very concerned about the efficiency, weight, life expectancy and other indicators. Construction industry, for example, the problem of the quality of domestic power tools mainly reflects: electric hammer easy to heat, continuous working time, a small hammer impact, vibration, operator Crimping can be forced into the deep, the drill is easy to wear and easy to off and so on. In order to better exploit domestic and foreign markets, more and more power tools manufacturer and distributor of more emphasis on scientific and technological innovation, quality win, New consolidate and expand the market. Therefore, the power tool market, brand awareness and brand effect is more obvious, a lot of slightly strength and size of electric tools dealer, showed a high level of enthusiasm of the distribution of a good brand power tools. Electric tool market matures.